Tesco has joined forces with recycling firm TerraCycle to launch Loop, a UK-first zero waste shopping platform that enables the reuse of packaging through a refundable deposit.
Customers can choose from a number of items from leading brands to be delivered in durable packaging via the Loop platform online. Users pay a deposit for the packaging, which is refunded when the used packaging is returned for cleaning and reuse.
Ordered items arrive in branded reusable shopping bags, which can then be returned after use through a scheduled home pickup or dropping off at one of 2,500 DPD collection points across the UK.
After being returned, the packaging is cleaned and sanitised before being sent back to brand manufacturers to be refilled.
The durable packaging is designed to be reused between 10-100 times and will initially be available on a pilot basis for 150 products. The partnership - which includes brands such as Heinz, Coca Cola, Persil, BrewDog and Danone - plans to bring the service in-store at selected Tesco supermarkets as early as next year.
‘Similar to the milkman’
The concept was originally launched in 2019, but this is the first time it is being used in the UK.
Giles Bolton, responsible sourcing director at Tesco plc, explained: “The concept is similar to how the milkman used to come to the front door, pick up used milk bottles, and leave fresh milk in a new container. After use, customers simply place the empty containers into the tote bag in which the food arrived and go online to schedule a packaging pickup and second delivery. A deposit is paid on each piece of packaging and is fully refunded upon return.
“Reuse is a vital part of our 4R packaging plan and this pilot partnership is key to finding a scalable reusable packaging solution for our customers. We will listen to their feedback and help Loop develop the online service throughout the year. The range will increase over time and next year we will introduce some of the products in reusable packaging into our own stores.”
According to the Waste and Resources Action Programme (WRAP), supporting the transition to a more circular economy after COVID-19 has the potential to create up to 500,000 jobs and provide a £75 billion boost to the economy.
Posted under General Interest, Material and Packaging Efficiency, Waste Management, Food and Drink and Waste and Recycling on 22 July 2020